What is SEO? Search engine optimization is the process of securing better traffic and visibility for a site in an organic manner. The goal is to appear naturally for all the relevant niche terms and keywords. SEO is always looking for ways to improve the existing...
Image Source: Pixabay When most people think of analytics, their minds gravitate toward images of overwhelming numerical data, technical jargon, and people pulling their hair out trying to figure out what all of it means for their business. There’s a natural...
This just in: thanks to a TikTok influencer and a One Direction “psychic,” a new app has skyrocketed in popularity overnight becoming the No. 1 social media app on Apple’s App Store and the No. 2 most-downloaded app overall. The Hive Social app (official name: theHIVE...
Ahh.. the joys of assembling a strategic marketing communications plan. For those of us who have the ability to think big picture while executing at the daily level, this becomes almost as natural as breathing. It is a tool that we rely on, especially when there are...
You’ve heard time and again that your business needs to have a social media presence. But, figuring out what platforms to be on and what content to post is only half the battle. If you want to grow your business using social media, you’re going to need to be, well,...