NISM Blog

Meet and Greet: Amy Peiffer, SMS

Meet and Greet: Amy Peiffer, SMS

Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...

read more
Content Marketing Planning & Strategy Guidelines

Content Marketing Planning & Strategy Guidelines

Photo by LinkedIn Sales Solutions According to the Content Marketing Institute, 73% of B2B marketing professionals and 70% of B2C marketing professionals integrate content marketing planning and strategy into their overall efforts. Marketers often describe content...

read more
To Batchwork or Not to Batchwork

To Batchwork or Not to Batchwork

Photo by Volodymyr Hryshchenko Did I google if batchworking was one word or two? Yes. Am I ignoring what Google says? Also yes. This is because I believe the definition of batchworking means getting a bunch of work done in a batch of time, limiting distractions, and...

read more
Liven up Your Holiday Social Media Posts

Liven up Your Holiday Social Media Posts

Photo by Felipe Santana Holiday posts are everywhere on social media, and often we ignore them. Meant as a way to bring us together outside of the usual grind, holiday messages can seem dull and generic in comparison to other posts. Yet, there is a way to enliven what...

read more