6 Social Video Marketing Trends to Consider in 2023

6 Social Video Marketing Trends to Consider in 2023

As we move into the 21st century, video is becoming an increasingly popular way to consume information. Businesses that want to stay ahead of the curve must be aware of using video to connect with their audience. In 2023, there will be several social video marketing...
Salient Role of B2B SEO in Generating High-Quality Leads

Salient Role of B2B SEO in Generating High-Quality Leads

What is SEO? Search engine optimization is the process of securing better traffic and visibility for a site in an organic manner. The goal is to appear naturally for all the relevant niche terms and keywords.  SEO is always looking for ways to improve the existing...
How Social Media Impacts SEO

How Social Media Impacts SEO

At first glance, social media marketing and search marketing might seem very different from each other. Social media, by nature, pushes information out to reach more audiences, while in search engine marketing, it’s the audience who is proactive and pulls information....