Social Media Management on a Shoestring Budget: Top 3 Skills for Success

Social Media Management on a Shoestring Budget: Top 3 Skills for Success

In today’s digital age, social media has become a powerful tool for businesses to connect with their audience and grow their brand. Hopefully, that goes without saying. However, managing a successful social media presence can be challenging, mainly when you need...
Creating an Effective Social Media Marketing Campaign

Creating an Effective Social Media Marketing Campaign

Social media marketing isn’t just the future – it’s a necessary component of any successful marketing strategy today. If your business has any interest in attracting a younger demographic, creating an effective social media marketing campaign is essential.  It’s the...
Getting a Good Foundation for Your Social Media Strategy

Getting a Good Foundation for Your Social Media Strategy

Let me set the mood. It’s a beautiful spring day on a college campus. But you are stuck at your desk. It’s your first week as a Social Media Specialist. Today, you will have your first meeting with your manager. You have a social media strategy drafted and...
Fourge Meet and Greet

Fourge Meet and Greet

Recently the social media team members at Fourge Social became the first agency in Iowa to achieve SMS certification through the National Institute for Social Media.  While there are many reasons for an agency to obtain certification and training for their team...
Social Media Managers vs. Community Managers: Why You Need Both

Social Media Managers vs. Community Managers: Why You Need Both

As social media continues to evolve, so do the roles and responsibilities of those in charge of marketing on our beloved social platforms. Social media management used to be a relatively easy and straightforward role, but over time has become more complex. Nowadays,...