Photo by KoolShooters You’re a busy social media professional, and through your efforts, your company page has gained numerous dedicated followers. People engage with your posts and want to connect with you. Why, then, should you try to get a story using traditional...
It’s no secret that media exposure is great for business. It increases your visibility and credibility, helps you reach new audiences, and drives traffic to your website. The good news is that today, getting some clout is easier than ever with services such as HARO,...
More than 25 University of Minnesota Hubbard School of Journalism & Mass Communications alumni, guests, and board members from the HSJMC came together Sept. 25 at the Republic to hear how four Twin Cities industry experts use social in a changing world and what...
Our certified social media strategists have found creative ways over the years to earn their 20 CEUs required for recertification. And while we provide a list of pre-approved CEUs offered by other organizations, we also wanted to provide our community with an...
As an institute that believes firmly in life-long education, we are excited to introduce you to our summer social media intern, Celeste Russell. Celeste was born and raised in Las Vegas, Nevada and moved to Minnesota to pursue a degree in Acting and Communications at...
Every few years, NISM reviews the content of our certified social media strategist (SMS) exam. Part of the process is a job study – an opportunity to check in on what employers are looking for in the field of social media, what changes may have occurred, and...
