Meet and Greet: Jenny Monzon

Meet and Greet: Jenny Monzon

Get to know Social Media Strategist, Jenny Monzon! Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories...
Why You Need To Consider Backing Up Your Social Media Accounts Now

Why You Need To Consider Backing Up Your Social Media Accounts Now

Over the past decade, social media has grown from an entertaining diversion with some business applications to one of the core elements of not only digital marketing but also business in general. Key contracts are won through Twitter discussions. LinkedIn chats can...
Self-Study Tips to Achieve Your SMS Certification

Self-Study Tips to Achieve Your SMS Certification

Exam. It’s a word that strikes fear into the hearts of many. This can be especially true if you’re a working professional who hasn’t studied on your own or taken a test in years. Rest assured, there’s nothing sinister about the NISM Social Media Strategist (SMS) exam....
A Journalist’s Approach to Instagram

A Journalist’s Approach to Instagram

A sports writer gets to a local hockey arena a couple hours early, leaving plenty of time to set up in a spot with his or her laptop and to prepare for the game. With the stillness of the arena except for maybe a few workers, the reporter snaps a photo from the top of...
Proving the Value of Your Continuing Education

Proving the Value of Your Continuing Education

As the National Institute for Social Media continues to grow and an increased number of educational opportunities appear in the social media space, certified Social Media Strategists (SMS) are more often finding themselves wondering, “Does this count as continuing...