Featured image by Canva Studio I’ve seen this pattern play out firsthand. Back in 2013, I was hired as an assistant web developer. That was the job. Then on my first day, it was casually mentioned that I’d also be managing the company’s social media accounts. At the...
In most professions, the learning doesn’t stop when you graduate. Having a career in social media, marketing or communications is no exception. However, the amazing thing about education in our world right now is that there are so many options to choose from, both...
It’s been just over 2 1/2 months since we launched a chatbot on our institutional website. Now I’m not here to sell you on whether or not a chatbot is right for you and your business or institution – that’s an answer that can only be found within your own goals...
Exam. It’s a word that strikes fear into the hearts of many. This can be especially true if you’re a working professional who hasn’t studied on your own or taken a test in years. Rest assured, there’s nothing sinister about the NISM Social Media Strategist (SMS) exam....
