A Journalist’s Approach to Instagram

A Journalist’s Approach to Instagram

A sports writer gets to a local hockey arena a couple hours early, leaving plenty of time to set up in a spot with his or her laptop and to prepare for the game. With the stillness of the arena except for maybe a few workers, the reporter snaps a photo from the top of...
Proving the Value of Your Continuing Education

Proving the Value of Your Continuing Education

As the National Institute for Social Media continues to grow and an increased number of educational opportunities appear in the social media space, certified Social Media Strategists (SMS) are more often finding themselves wondering, “Does this count as continuing...
Overcoming Limitations

Overcoming Limitations

I enjoyed reading and writing as a kid, but I didn’t discover my love for writing until I became an adult. I write for a living and remarkably, I didn’t decide I wanted to write a book until recently. Like really truly commit to writing a book. For some...