A Solid Strategy is What Takes Teams to the Super Bowl

A Solid Strategy is What Takes Teams to the Super Bowl

On Super Bowl Sunday the objective is clear. To score more points than the opponent and walk away with the trophy. Just like a business owner wants more customers, a medical office wants to be able to serve more patients, education institutions want more students and...
NISM in Paradise

NISM in Paradise

The opportunity to become a certified social media strategist through the National Institute for Social Media (NISM) is exciting on its own, but then being able to train for the certification in sunny Florida, especially during the winter months that are bitter cold...
The Most Dangerous Word in Social Media

The Most Dangerous Word in Social Media

I ran a business page on Facebook called Brocade Certification, which supported the Brocade Certification Program. It was a place where I could engage with our candidates, keep them informed about the program, have some fun by posting challenges, and occasionally,...

New Social Media Strategist Certification Preparation Course Offered in El Paso, Texas.

The National Institute for Social Media (NISM) is excited to announce their first Social Media Strategist (SMS) certification prep course offered in a blended format in El Paso, Texas starting this month.   “We are proud to have an excellent educator, Crysti...
Summer Learning: Crucial content for students studying social media

Summer Learning: Crucial content for students studying social media

Ahhh, summertime in academia.  A chance to step back, soak up some sun and work! That’s right, not all professors get the entire summer off. Hopefully we will get to relax just a little bit and find time to plan for our classes that start in September.  This Fall The...