Free photo download here Imagine you’re asked to write a blog post about social media distracting employees from their work. You think, “This will be easy. There have got to be tons of statistics about how bad social media is for productivity.” Then, you do what...
When you have brand presence on different social networks, you want to have thousands of followers. The more the better. But as fast as you gain more followers, it’s just as easy to lose them. Why engagement? Followers are not only numbers-they are people. Interesting...
Recently, I was explaining how bloggers reference sources and was asked, “If acknowledging the original contributor is important, why don’t bloggers use citations like we all had to do in high school and college?” That’s a good question, isn’t it? When blogging was...
So, you just wrote a great blog post or made a video and now you need something else to spruce it up. Where do you go? Can you use any old image or song you find on the web? Probably not. So many people make the mistake of using what they can find easily and this is...
I’ve enjoyed working with the National Institute of Social Media immensely lately. We’re putting out a series of new books in 2017 to help social media marketing professionals prep for the Social Media Strategist exam (and a career in social media in general) and the...
