NISM Blog
Content Is Everywhere
Do you ever wonder how many photos you take a year on your phone? Here is some food for thought. According to data shared by Photutorial, it’s predicted there will be 1.72 trillion photos taken in 2022 and 92.5% will be taken by smartphones and only 7% with cameras....
Battling Imposter Syndrome as a Social Media Professional
Since NISM brings together an international community of social media professionals who learn from one another in live webinars and virtual chats, it’s no wonder there’s one topic we see come up time and time again – Imposter Syndrome. Chances are you’ve clicked on...
Recruiting Top Candidates Using Social Media
What does it take for a job post to grab one’s attention? When it comes to recruiting for your company, where are you finding qualified applicants? It seems as if so many companies are struggling to find long-term, qualified, and reliable candidates. Everyone wants to...
Forrest Flinn Meet and Greet
MEET AND GREET: Forrest Flinn INTRODUCTION Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, they also share our passion for social media. Best of all, their stories help shape...
Fourge Meet and Greet
Recently the social media team members at Fourge Social became the first agency in Iowa to achieve SMS certification through the National Institute for Social Media. While there are many reasons for an agency to obtain certification and training for their team...
Why is it so hard to secure our own masks first?
Leaders, this blog post is for you. I was watching the safety instruction video for what felt like the millionth time and my mind began to wander. As I watched the animated woman in the video dutifully follow instructions and secure her own mask before securing her...
Fourge Social is the First Agency in Iowa to be Certified by the National Institute for Social Media
“Taking the National Institute for Social Media (NISM) Social Media Strategists (SMS) course not only improved our skills as a marketing/social media professional, but added a wealth of knowledge to our company,” says Christine Melaas of Fourge Social in Dubuque, IA....
Just Starting Out on Social Media? Follow These Three Brands
Customers are looking to connect with brands on social media in an authentic and unique way. They want to see more than product stats and bland content. They want you to engage with them. They want to be heard. They want to see the heartbeat of your business. When...
Social Media Managers vs. Community Managers: Why You Need Both
As social media continues to evolve, so do the roles and responsibilities of those in charge of marketing on our beloved social platforms. Social media management used to be a relatively easy and straightforward role, but over time has become more complex. Nowadays,...