NISM Blog
Meet and Greet: Amie Thompson
Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...
College Seniors Guide to Social Media Branding
Why is having personal branding on social media important for graduating seniors? After graduation, your student role transitions into a potential employee. As you job search, you want to manage impressions of your skills, abilities, and experiences on your social...
6 Social Video Marketing Trends to Consider in 2023
As we move into the 21st century, video is becoming an increasingly popular way to consume information. Businesses that want to stay ahead of the curve must be aware of using video to connect with their audience. In 2023, there will be several social video marketing...
Meet and Greet: Jenny Monzon
Get to know Social Media Strategist, Jenny Monzon! Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories...
How to Leverage Social Media Marketing During the COVID-19 Pandemic [Infographic]
Social networks have changed many aspects of our daily routine, especially business and, therefore, marketing via social services is a significant trend among all brands. Now, with the outbreak of coronavirus and an appalling economic downturn, it seems that a new era...
How Social Media Impacts SEO
At first glance, social media marketing and search marketing might seem very different from each other. Social media, by nature, pushes information out to reach more audiences, while in search engine marketing, it’s the audience who is proactive and pulls information....
How COVID-19 Has Changed the Sports-Social World So Far
It’s obvious that COVID-19 has thrust our world into different everyday practices. Students take part in distance learning. Many, many employees have worked from home. Daily routines are different. Some people find themselves with extra time on their hands via layoffs...
Are We All Safe Online?
Through our partnership with St. Mary’s University of Minnesota, we meet extremely talented MBA students and social media marketing professionals. One of their assignments in our course, (no comma) is to blog on an area of social media that they found most interesting...
The Power of a Social Media Break: Lessons Learned When I Locked My Phone in a Box
Image Source: Katy Spencer Johnson The great outdoors. A stressed-out social media strategist. One box with a lock. Thus began my 96 hour social media break. After four years of being “on” as a full-time social media manager. I reached a moment of clarity: I needed...