NISM Blog
For Whom The Bell Trolls: Dealing With Online Trolls
How often do you see negative comments online? It’s everywhere you look, from your favorite YouTubers' comment section to your favorite music artist's Instagram. With its animosity factor, the internet serves as a breeding ground for trolls. You don’t know their real...
Increase Your Social Media Traffic With Branded Giveaways
Image source When creating captivating content to grow your fan and follower base using social media, did you know that one of the most effective tools to use for your company is SMO, or Social Media Optimization? SMO allows brands to track, evaluate, and modify...
4 Popular Social Media Marketing Tips That Just Don’t Work
Ever had a tip given to you about social media marketing that you thought would work perfectly, but in reality, didn't work as you planned? It happens more often than you might think. Here are 4 popular social media marketing tips that just don’t work. 1. There Are...
5 Ways to Optimize Your Social Media Network With an API
Social media has helped companies improve their brand presence from the start. It’s a great way to connect with your audience and humanize your business. Like other aspects about business, however, you can’t just set and forget your social media strategy. Instead, you...
NISM is Growing–Here’s What That Means for You
A Legacy of Finding Creative Solutions It was Tina Fey who said in her memoir Bossypants, “Whatever the problem, be part of the solution. Don’t just sit around raising questions and pointing out obstacles.” That’s exactly what NISM has done for years. When we see a...
Conference Content: It’s Showtime!
Lights! Camera! Content! What some conference presenters miss out on is the opportunity to take their content offstage! If you find yourself presenting, know that your impact and content can live on long after your hour is up. How do you do that? Well, it’s showtime! ...
8 Essential Visualization Tools For Social Media Marketers
As a social media marketer, communication is your stock-in-trade. From weaving just the right words to make an irresistible post to crafting the perfect images that your audience can’t turn away from, capturing your audience’s attention is the mission. But...
Conference Content: How to Bring Your Best!
Not dissimilar to a big game, vacation, or even Christmas, the time leading up to a conference can be filled with anxiety (the good kind hopefully) and excitement! Say sponsoring a session, presenting, or setting up shop behind a booth just isn’t your thing. Hey...
How to Use Hashtags on LinkedIn to Grow Your Brand
While hashtag usage has long been encouraged on Twitter and Instagram as a way for users to engage with their networks, LinkedIn only started allowing clickable hashtags in 2016. The initial key is to identify your specialty and conduct research on the hashtags that...