Every few years, NISM reviews the content of our certified social media strategist (SMS) exam. Part of the process is a job study – an opportunity to check in on what employers are looking for in the field of social media, what changes may have occurred, and...
Social media is a communications channel that we use on a daily basis for personal and professional connections. Knowing how to utilize this channel has become a skill that, when done well, contributes to the growth of businesses all around the world. The...
Congratulations! You’ve landed an interview with a great company. Now the real work begins as you spend time researching the company and practicing behavioral interview questions. I’m sure you’ve heard that companies may look at your social media accounts to learn...
The evolution of social media from a tacked-on, part-time position to a full-fledged career is fascinating to see. It has grown in the past 10 plus years from being optional to an integral part of an organization’s growth and success. Job titles for the social media...
One of NISM greatest priorities is to actively listen to its audience. To become the best resource for our members and partners, we have to stay attuned to their needs and relevant to the trends of their workplaces. This is especially important in such a...