Check Off Your First 2017 Resolution This Week

I’ve enjoyed working with the National Institute of Social Media immensely lately. We’re putting out a series of new books in 2017 to help social media marketing professionals prep for the Social Media Strategist exam (and a career in social media in general) and the...

NISM 2016 Job Study Review

One of NISM greatest priorities is to actively listen to its audience. To become the best resource for our members and partners, we have to stay attuned to their needs and relevant to the trends of their workplaces. This is especially important in such a...

Post and Ghost

What’s better than sitting around a campfire trying to scare the daylights out of your friends? Have you mastered the art of leaving people wondering what just happened? Good for you – unless you’re doing it to your followers on social media. Post and Ghost While...