Relationship Building 101

Relationship Building 101

If you’ve been reading my previous blog entries or we’ve met in person, you know that I am a self-described “people person.” I love meeting new people and learning more about who they are and why they do what they do. Their story matters to me....
Should You Buy a Positive Review?

Should You Buy a Positive Review?

I recently visited a local McDonald’s, and noticed a change on the top of the receipt. In the past, they asked for feedback about my experience, and in return, they offered a free Quarter Pounder with cheese or a free breakfast sandwich for my feedback. This time, as...
Crisis Communication Best Practices

Crisis Communication Best Practices

Time-sensitive. Not planned. Stressful. These are a few words that come to mind when I hear the term “crisis communications.” No matter what type of organization you work for or even if you own your own business, chances are you’ve experienced a time-sensitive,...
Got Baggage? Try Social Media to Resolve Your Customer Service Issues.

Got Baggage? Try Social Media to Resolve Your Customer Service Issues.

Last month, I returned from Germany and my bag did not. An experienced traveler, I wasn’t even worried. My bag has always made its way back home. But when it wasn’t delivered the next day as promised, I called the Delayed Baggage Department and learned that my bag was...
Is the SM Customer Care Revolution Leaving You Behind?

Is the SM Customer Care Revolution Leaving You Behind?

In today’s hyper-competitive marketplace, a business owner needs to understand and adapt to change. Consumers demand excellent customer service; businesses are finding new ways to satisfy customers by providing customer care on social media platforms. Are you being...