5 Legal Issues in Social Media Marketers Should Be Aware of

5 Legal Issues in Social Media Marketers Should Be Aware of

There are certain legal issues that anyone who is marketing on social media should be aware of. You should be aware of the risk of plagiarism when other people copy your content and post it to their own feed. Another legal issue is copyright ownership. You should also...
Another Social Platform? Here’s What You Need to Know About Clubhouse

Another Social Platform? Here’s What You Need to Know About Clubhouse

If you’re at all familiar with social media platforms, you know that 2020 saw headline after headline about their impact on our day-to-day lives. Anyone based in the United States knows that Facebook and Twitter had a huge impact on our election cycle and their global...
5 Tips for Creating A Successful Fundraising Campaign in Higher Education

5 Tips for Creating A Successful Fundraising Campaign in Higher Education

Photo credit: Burst I remember it like it was yesterday – when I received my first project in fundraising as a social media professional. Giving Tuesday was three months away. My boss asked if I could create a campaign to drive donations and awareness about getting...
Meet and Greet: Wendy Wicks

Meet and Greet: Wendy Wicks

Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...
All of Those Stories

All of Those Stories

On the morning of November 17, I opened Twitter to find the video announcement that Fleets were live.  Twitter introduced it as, “That thing you didn’t Tweet but got so close but then were like nah.” The Twitter handles I follow either bemoaned or embraced the...