Leads on Social Media: How to Attract and Convert Your Audience

Leads on Social Media: How to Attract and Convert Your Audience

In today’s fast-paced and digitally-driven world, social media has become a powerful tool for businesses. It can be used to drive leads and connect with potential customers. With millions of users across various platforms, social media channels offer businesses...
Certificate vs. Certification:  Is There a Difference?

Certificate vs. Certification: Is There a Difference?

The words “Certificate” and “Certification” are used often in the world of education and professional development. Many times they are used interchangeably, but is there a difference? The short answer is “Yes”, but let’s take a closer look at a...
The Role of Social Media During and After a Major Natural Disaster: A Story Within a Story

The Role of Social Media During and After a Major Natural Disaster: A Story Within a Story

Hurricane Ian was an unwelcome guest who left major portions of Florida destroyed, especially in the southwest area.  His strength, size, and point of impact was not even close to what had been predicted. Some might say, Ian wasn’t what he appeared to be on his...
2023 Social Media & Technology Conferences

2023 Social Media & Technology Conferences

It’s no secret technology is evolving and with that has come growth in social media platforms. It seems each year new networks and channels are created and implemented into our daily lives – and it’s become critical for businesses to adapt and include these channels...
Getting Inspired by Social Listening

Getting Inspired by Social Listening

“Even when you love social listening, you find those moments where you are tired or and want to take pause, or you feel like it can be the task that you put off for another day.  And one that never comes unless it must, unfortunately. Social listening is really no...
Make Actionable Audits Work For You

Make Actionable Audits Work For You

Data-driven marketing, strategy, and social media; more than just buzzwords in thought leader Twitter threads. Strategy driven by accurate and actionable data analysis can help marketers, strategists, organizations, and individuals highlight opportunities for stronger...