#AllHallowsReadNISM: The Frightening #Fails of Responding on Social Media

#AllHallowsReadNISM: The Frightening #Fails of Responding on Social Media

As a social media manager at a big brand, in a regulated industry none the less, one of the things that has consistently kept me awake at night is how we provide our community with the customer service they need on social media. What if a member tweets us at 11pm on a...
#AllHallowsReadNISM: Your Worst Nightmare (Come True)!

#AllHallowsReadNISM: Your Worst Nightmare (Come True)!

Ever had those nightmares about work or school?  You know the ones… like when you go to work naked or your boss or a coworker becomes a hideous monster with gnashing teeth?  Put those creatures to rest (and get some yourself) by planning ahead.  Yeah, it can be tough,...
#AllHallowsReadNISM: Twitter Monsters

#AllHallowsReadNISM: Twitter Monsters

I love Twitter! I spend time each week growing professional relationships and my business by connecting with others through Twitter.  I love the condensed character limit (I know…they are trying to scare me with increased limits), the quick nature of the information...
#AllHallowsReadNISM: Who Will You Be for Social Media Halloween?

#AllHallowsReadNISM: Who Will You Be for Social Media Halloween?

Personas and Their Importance in Social Media When I first read about the National Institute for Social Media’s plan for #AllHallowsReadNISM and the question that keeps me up at night, many different things came to mind. Admittedly, not many were social media related...
#AllHallowsReadNISM: Individuals Who Turn Into Monsters

#AllHallowsReadNISM: Individuals Who Turn Into Monsters

The thing that scares the bejeezus out of me is a person posting on social media who is not nice or intends to cause some form of harm to others.  The intent of social media is to connect individuals and groups.  It is not a place to bash or virtually segregate others...
#AllHallowsReadNISM

#AllHallowsReadNISM

Every year, Neil Gaiman encourages us all to “give someone a scary book” to celebrate Halloween. You can join Neil by sharing your favorite scary book and following #AllHallowsRead on all of the major social media platforms. As someone who loves books – and loves...