A sports writer gets to a local hockey arena a couple hours early, leaving plenty of time to set up in a spot with his or her laptop and to prepare for the game. With the stillness of the arena except for maybe a few workers, the reporter snaps a photo from the top of...
As a college student nearing graduation, the prominence of LinkedIn’s connection opportunities have not been lost on me. Like everyone else, I know that a solid LinkedIn profile is more important than ever to job seekers and hiring managers. But with more than half a...
If you’ve been reading my previous blog entries or we’ve met in person, you know that I am a self-described “people person.” I love meeting new people and learning more about who they are and why they do what they do. Their story matters to me....
Before we get started, be sure to check out my previous NISM blog post, 4 Ways to a Wow Factor on Instagram. Now that we’ve discussed on-trend visual marketing tactics for Instagram, it’s time to showcase the apps and tools that you can use to make these tips a...
Recently, Facebook has taken more steps toward prioritizing meaningful interactions between friends and family and less on brand content, allowing Instagram to step in as “the new home for brands.” This means it is more important than ever for Instagram marketers to...
I recently visited a local McDonald’s, and noticed a change on the top of the receipt. In the past, they asked for feedback about my experience, and in return, they offered a free Quarter Pounder with cheese or a free breakfast sandwich for my feedback. This time, as...
