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3 Ways to Develop a Successful Holiday Marketing Campaign 

3 Ways to Develop a Successful Holiday Marketing Campaign 

by Amy Berger | Nov 27, 2018 | EduSocial Blog, Strategy

Is it just me or did the holiday sales start even earlier this year? Many retailers offered “Black Friday Week” deals instead of “Black Friday” deals. Based on what I’ve read and heard from family and friends, these week-long deals made...
Got Baggage? Try Social Media to Resolve Your Customer Service Issues.

Got Baggage? Try Social Media to Resolve Your Customer Service Issues.

by Amy Jauman | Nov 15, 2018 | EduSocial Blog, Uncategorized

Last month, I returned from Germany and my bag did not. An experienced traveler, I wasn’t even worried. My bag has always made its way back home. But when it wasn’t delivered the next day as promised, I called the Delayed Baggage Department and learned that my bag was...
The Most Dangerous Word in Social Media

The Most Dangerous Word in Social Media

by Joe Cannata | Nov 1, 2018 | Community Management, EduSocial Blog, Strategy

I ran a business page on Facebook called Brocade Certification, which supported the Brocade Certification Program. It was a place where I could engage with our candidates, keep them informed about the program, have some fun by posting challenges, and occasionally,...
6 Tips for Mastering Real-Time Marketing During Real-Time Events

6 Tips for Mastering Real-Time Marketing During Real-Time Events

by Erika Voeller | Sep 25, 2018 | EduSocial Blog, Strategy, Uncategorized

Real-time marketing is about tapping into an active audience on digital communication channels, like social media, during large-scale events and trending conversations. Big-name brands have huge followings on their social channels, and those fans and followers are...
Questions to Include in an RFP for a Video Project

Questions to Include in an RFP for a Video Project

by Tim Lewis | Sep 18, 2018 | EduSocial Blog, Strategy, Tools, Uncategorized

The need for video in today’s business environment is ever increasing. To help you evaluate and determine the best organization to produce your video, you may consider releasing an RFP (Request For Proposal).  A video RFP should solicit the following information....
Want a Successful Social Media Campaign? – Start with Strategic Planning!

Want a Successful Social Media Campaign? – Start with Strategic Planning!

by Ci Ci Cooper | Sep 13, 2018 | EduSocial Blog, Instructors, Strategy, Uncategorized

There is so much going on in the world of Social Media and everybody wants to be in on it!  So I am jumping back in and looking for ways I can be a part of it.  The first thing I did was go online to see what businesses are doing with social media, and they are doing...
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