NISM Blog
Meet and Greet: Chris Strub
Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...
Instagram Reels: Trendy and Targeted!
Last month, we broke down why Instagram Reels are so successful for reach and how to get started making them. If you haven’t read that blog post, we suggest you start there! Now, we’re diving into the fun side of IG Reels. From finding inspiration, to hopping on...
Social Media Storytelling for Business
Anyone in the social media industry will tell you that social media marketing can be quite simple: people want to see people on social media. And this is true, but it also needs to be done effectively. Oftentimes many accounts’ marketing campaigns can fail because...
3 Must Have Tools for Remote Social Media Management
There are so many marketing companies that are hiring remote social media managers - it’s almost frightening. Finally, everyone is jumping on the social media bandwagon. It might look easy to manage social media remotely but it’s not a simple job. Remote social media...
Instructor Highlight – Dr. Jennifer Pollard, SMS
The team at the National Institute for Social Media (NISM) is excited to introduce you to one of our newly certified instructors, Dr. Jennifer Pollard, SMS. Dr. Pollard is an industrial an organizational psychologist and a developmental strategist who has worked with...
What’s the difference between a strategist and a fortune teller?
I would imagine fortune tellers see an increase in business at the end of each year. It tends to be when most of us stop and wonder about what the future – the next year and beyond – really holds. Fortune tellers oblige our curiosity and look into a crystal ball to...
A New Years Evolution
What is your goal for 2018? Every year, people take the opportunity of a new year to set new goals where they achieve something better or take an old habit to the graveyard. In the process however, they beat themselves up, fail to manage the level of stress and dwell...
Stay Green in 2018!
I patiently waited as the pear sitting on my kitchen counter turned the perfect shade of yellow. As I cut into it, my excitement turned to disgust as the inside was brown and mushy. Ray Kroc, owner of McDonald’s, once said “When you’re green, you’re growing. When your...
Social Relationships will Fuel Change in 2018
What’s your goal for 2018? “Focus” is a good word to describe how I will approach my personal goals. I am an Assistant Professor teaching in Organization Development, Change, Marketing, Strategic Leadership, Management and Cultural Communications and Team...