NISM Blog
Instagram Reels: Getting Started
While originally criticized for being a “TikTok copycat,” Instagram Reels have since gained positive responses from influencers, brands and users. After incorporating them into our own Instagram feed, we can 100% support the hype. Instagram Reels are here to stay and...
Why Today’s Marketers Need Social Media Strategist Certification
Image Source: Pexels Social media has become the preferred way for businesses to promote their products and services, engage with customers, and gain new clients. After all, the reach of social media platforms is huge! Facebook alone had 2.9 billion active users as of...
Happy 10th Anniversary NISM!
Photo Credit: Unsplash It’s hard to believe 10 years have gone by! Time has flown by since NISM was formed to create the first-ever social media certification program whose curriculum set industry standards. Join us as we reflect on the first 10 years of NISM, its...
Embrace User Generated Content and Hit the Sweet Spot Between the Customer and the Brand
Content marketing has matured and I’ve committed to learning more about it this summer. We’ve passed the phase of sharing brand generated content and developed to a model that is focused on data and analytics. As the backbone of a digital strategy, data puts the...
I Will Survive – A Song, Compliance, Governance and How the European Union Ruined my Summer – or not?
I am sure if I were to hum the tune of “I Will Survive” by Gloria Gaynor you would all be able to join in. Oh come on, let’s try it just for the fun of it….See, you can do it! As I was riding in my car home from work the other day the song was playing on the radio....
Family Picnics, Sun, and Learning?
Oh, sweet summer. Where I live in Minnesota, it’s finally arrived after a miserably long snow-filled winter. All I want to do is get outside and soak up the sun….and learn. Summer is a pretty ideal time to immerse yourself in a new learning opportunity. If that feels...
LIFE-LONG LEARNING IN THE SOCIAL MEDIA SPACE
One of the things I find so fascinating about the Social Media Marketing space is that it demands that I keep on learning. There is always a new feature to test, another conference to book or another online course to invest in. Countless opportunities I get to learn,...
Summer Learning: Crucial content for students studying social media
Ahhh, summertime in academia. A chance to step back, soak up some sun and work! That’s right, not all professors get the entire summer off. Hopefully we will get to relax just a little bit and find time to plan for our classes that start in September. This Fall The...
Getting More from My Summer Conference Schedule
Industry conferences happen all year long and provide us with the opportunity to network with others, learn new techniques, and get reenergized to do the work we are called to do. What I find is that I am often so focused on “wrapping things up” in the office before I...