NISM Blog
Decoding Demographics: How Different Generations Engage With Podcast Ads
Photo by CoWomen In the ever-evolving world of digital marketing, podcasts have emerged as a powerful platform to reach targeted audiences. Unlike traditional radio advertisements, podcast ads benefit from a more intimate format, fostering a sense of connection...
Learning from the Unexpected: Lessons from the CrowdStrike Outage
Flight cancellations. Hospital surgeries put on hold. Workers unable to do their daily tasks. Chances are high that your Windows device or the device of a business you frequent, were one of the 8.5 million affected by the CrowdStrike IT global outage. In today’s...
What Is More Powerful? Organic Or Paid Search To Grow Your Brand?
Photo by Firmbee.com One of the hardest challenges for a marketer is figuring out what steps to take to start building a brand. Overseeing a business’ reach and growth can be intimidating to anyone. Should you focus on specific keywords on your site, or should you pay...
How Social Media Has Become a Priority For Real Estate Agents
Image source: Unsplash Real estate agents are using social media to help homebuyers and home sellers now more than ever before. However, most of these agents are struggling to get the most value out of their social media efforts. Recent research indicates posting on...
Social Media Career Trajectories in 2022
Are you pondering a career in social media? One of the first things to consider is whether you are interested in a creative position or something more analytical and data-driven. The average workday between the two is liable to be a wildly different experience....
Why Packaging Needs to be Social Media Ready
Our mode of communication has become modernized because of technology. Most people spend the majority of their time monitoring their mobile phones and engaging in social media. Instagram, Facebook, and WhatsApp are some of the popular social media platforms. It shows...
Social Media Marketing Tips for Introverts
Image Source: Unsplash As an introvert, social media marketing is full of potential minefields and awkward interactions. You don’t have to talk to anyone in person if you’re not on video, but you do have to expend a lot of energy to schedule and maintain pretty...
7 Great Tips for Writing Content That Boosts Sales
Image source: Unsplash We already know that content writing is the cornerstone of your digital presence and brand image. Writing quality content equals creating a reputable image among your target audience members who are your potential customers. This is because the...
Where Selfies and Sales Intersect
Photo by Sound On from Pexels If someone told you 20 years ago that you could make bucket loads of money and influence sales trends simply by taking a picture of yourself, would you have believed them? While the idea of taking a “selfie” or a self-portrait is a...