NISM Blog
Hey Social Media Managers: Take a Break
Social media managers are the unsung heroes behind the screens, juggling multiple platforms, campaigns, and audience engagements simultaneously. While it's their job to be the social media champions for their clients or brands, they often forget to champion their own...
Can European Privacy Law Affect USA Business?
Did you know? ChatGpt was unavailable in Italy for about a month and Meta was recently fined $1.2 billion, as each company did not comply with GDPR. What is GDPR? The General Data Protection Regulation (GDPR 679) is the toughest privacy and security law in...
When is Podcasting the Right Fit for Your Marketing Strategy?
In recent years, podcasting has emerged as a powerful medium for communication, entertainment, and marketing. As an audio-based platform, podcasts offer a unique opportunity for businesses and individuals to reach their target audience in a more personal and engaging...
2020: The Year of ‘Cancel Culture’
I think most people can agree that 2020 has been rough. So is it really surprising that the topic of today’s blog post took shape and flourished in the uncertain, alarming, messy, and disappointing hodgepodge that is 2020? I think not. ‘Cancel Culture’ or “callout...
How to Build Great Marketing Strategies With VoIP
VoIP (Voice Over Internet Protocol) is rising in popularity for enterprises and small businesses alike. In the text below, we’ll go through how you can use VoIP to increase sales. You’ll also learn about the top phone providers like RingCentral and its competitors,...
Why Social Media is an Essential Tool for Fundraising Professionals
I often hear nonprofit fundraising professionals advize one another to avoid connecting with donors on social media. In my opinion, this is terrible advice! A misconception about fundraising is that it’s all about asking for money. Those of us trained and working in...
Vanity Reporting: Feeling Good Doesn’t Get Results
What looks better to share with the leadership team? “This month we had 10 new followers on our Facebook page” or “This month we increased our Facebook audience by 25%”? Of course the latter option looks better, so you may be inclined to use that in your monthly...
Going live in 3, 2, 1 – Dos and Don’ts of YouTube Live
Solving challenges and finding good solutions is part of my everyday work as a coach and consultant. How many challenges the new situation in a pandemic would bring I did not anticipate. With a positive shift in perspective however, these challenges became...
How to Write Engaging Blog Posts on Social Media
If you are in the business of online sales, ecommerce, or content marketing, you probably know the value of engaging content, especially on social media, where people spend a lot of time browsing. After all, content is king. Your blog or website is one of the most...