3 Effective Ways to Manage Multiple Clients

3 Effective Ways to Manage Multiple Clients

Congrats! You’ve landed multiple clients for your business. After the initial excitement wears off, the reality of what this actually means soon sets in. How will you manage this? What tools can available to help you feel less overwhelmed? I spent the first 10+...
5 Steps to Gaining C-Suite Approval for Social Media

5 Steps to Gaining C-Suite Approval for Social Media

A few years back, I was nearly through a 60-minute presentation on social media with a room full of directors from across the organization when one lone voice finally asked the question on everyone’s mind: What will all of this [social media focus and work] do for us?...
Got Baggage? Try Social Media to Resolve Your Customer Service Issues.

Got Baggage? Try Social Media to Resolve Your Customer Service Issues.

Last month, I returned from Germany and my bag did not. An experienced traveler, I wasn’t even worried. My bag has always made its way back home. But when it wasn’t delivered the next day as promised, I called the Delayed Baggage Department and learned that my bag was...
The Most Dangerous Word in Social Media

The Most Dangerous Word in Social Media

I ran a business page on Facebook called Brocade Certification, which supported the Brocade Certification Program. It was a place where I could engage with our candidates, keep them informed about the program, have some fun by posting challenges, and occasionally,...

New Social Media Strategist Certification Preparation Course Offered in El Paso, Texas.

The National Institute for Social Media (NISM) is excited to announce their first Social Media Strategist (SMS) certification prep course offered in a blended format in El Paso, Texas starting this month.   “We are proud to have an excellent educator, Crysti...