Why Social Media is Important for Business

Why Social Media is Important for Business

Many people have the misconception that social media is only about marketing. The truth is that businesses are using social media for more than just marketing purposes. They are connecting with customers and establishing real-world relationships. One of the coolest...
SWOT Analysis: The Swiss Army Knife of Analytical Tools

SWOT Analysis: The Swiss Army Knife of Analytical Tools

Image from Pixabay “Give me six hours to chop down a tree, and I will spend the first four sharpening the axe.”  Abraham Lincoln knew the importance of researching and developing a wide context before important decision-making. So today, instead of worrying that our...
3 Essential Mobile Apps For Social Media Marketing

3 Essential Mobile Apps For Social Media Marketing

Navigating social media can be a complicated task. It’s time-consuming, complex, and easy to get wrong. Too often, brands misunderstand the power of social media, leading to unpredictable and costly mistakes. They may under-utilize their platforms or overextend...
How Social Media Has Become a Priority For Real Estate Agents

How Social Media Has Become a Priority For Real Estate Agents

Image source: Unsplash Real estate agents are using social media to help homebuyers and home sellers now more than ever before. However, most of these agents are struggling to get the most value out of their social media efforts.  Recent research indicates posting on...
Significant Social Media Updates: Summer ’21

Significant Social Media Updates: Summer ’21

Being a social media manager means being on top of ever-changing trends, updates, and algorithms. We know it’s no easy feat to ensure that copy and graphics are perfect in addition to platform updates, so we’ve rounded up the most notable and significant changes by...