According to a report by Pew Research, “Nearly seven-in-ten Americans now use social media.” In today’s world, it is impossible for many to imagine business success without the use of technology, specifically the use of different social media tools. Despite the vast...
In February of 2017, we had the pleasure of sitting down with YouTube expert Roberto Blake to talk about the then hot topic of PewDiePie’s separation from Disney and Google. As we talked, Blake shared amazing insight into how he connects with the clients he supports....
When YouTube’s biggest star gets dropped by not one, but two, major affiliates, social media strategists around the world are wondering what this means for us – our brands, our videos, and the freedom we’re afforded on social media platforms.
What’s better than sitting around a campfire trying to scare the daylights out of your friends? Have you mastered the art of leaving people wondering what just happened? Good for you – unless you’re doing it to your followers on social media. Post and Ghost While...
In the last few years, there’s been a trend towards organizations describing themselves as “a social business.” Because of the way this term is used, it can come off like a buzzword. In reality, it’s really important — and amidst all the other ways your business...
