How To Reach Millennials Using Social Media Marketing

How To Reach Millennials Using Social Media Marketing

Photo by Andrea Piacquadio from Pexels Though many still consider millennials as a younger generation, they are actually in their late 20s to early 40s and were the first generation to access social media. As such, they are the most active generation on social media,...
For the LOVE of Social

For the LOVE of Social

Sometimes, social media can get a bad rap. From studies that link high levels of social media use and depression to other studies that find social media facilitates false news traveling faster than true stories, it can be easy to fixate on the negative.  Today is...
Set Your Small Business’ Social Media on Autopilot

Set Your Small Business’ Social Media on Autopilot

We all know that to get big business these days, we need to be super active on our social media accounts. This can be time-consuming and often expensive for small businesses, especially when you run the business solo or have a small budget. Here is how to set your...
How Social Media Has Become a Priority For Real Estate Agents

How Social Media Has Become a Priority For Real Estate Agents

Image source: Unsplash Real estate agents are using social media to help homebuyers and home sellers now more than ever before. However, most of these agents are struggling to get the most value out of their social media efforts.  Recent research indicates posting on...
Social Media Career Trajectories in 2022

Social Media Career Trajectories in 2022

Are you pondering a career in social media? One of the first things to consider is whether you are interested in a creative position or something more analytical and data-driven. The average workday between the two is liable to be a wildly different experience....