Improve your LinkedIn’s Curb Appeal

Improve your LinkedIn’s Curb Appeal

As a college student nearing graduation, the prominence of LinkedIn’s connection opportunities have not been lost on me. Like everyone else, I know that a solid LinkedIn profile is more important than ever to job seekers and hiring managers. But with more than half a...
Building Human Connection through Social Media

Building Human Connection through Social Media

A few weeks ago, I was trying to line up a time to visit one of my best friends from college. She ended up calling me on the phone to discuss specifics and while we were talking, I thought about the last time we talked on the phone. I can’t even remember when we did....
Don’t Write It Off Yet; Snapchat May Offer a Unique Opportunity to Humanize Your Brand

Don’t Write It Off Yet; Snapchat May Offer a Unique Opportunity to Humanize Your Brand

Through our partnership with St. Mary’s University of Minnesota, we meet extremely talented MBA students and social media marketing professionals. One of their assignments in our course, (no comma) is to blog on an area of social media that they found most...
6 Ways That Social Media has an Influence in Sports

6 Ways That Social Media has an Influence in Sports

Social Media has changed the way that we look at many things in today’s society, including how we look at sports. Many people are now looking at social media to help them find sports results, chat with other sports fans and even follow or like their favorite...
“I don’t Tweet”

“I don’t Tweet”

When faced with an opportunity to change industries after 15 years, my response to a potential employer was, “I don’t Tweet…is that going to be a problem”? At that time in my life I had utilized social media for recruitment and networking opportunities. I had also...