Social Media Job Descriptions, Salaries, and Consulting Trends

Social Media Job Descriptions, Salaries, and Consulting Trends

Photo by Karolina Grabowska When it comes to salaries in the social media (SM) realm, what is fair pay, and what is trending? I am Becca Adams, NISM Advisory Board Member and Social Media Director in the field of higher education. In the past, professionals who...
An Interview With Three Higher Ed Social Media Professionals

An Interview With Three Higher Ed Social Media Professionals

Photo by Keira Burton Chat with enough college students about social media work and you’re almost guaranteed to hear one question over and over: “How do I become a social media professional?” A social media career is a relatively new track—the first professional...
Recruiting Top Candidates Using Social Media

Recruiting Top Candidates Using Social Media

What does it take for a job post to grab one’s attention? When it comes to recruiting for your company, where are you finding qualified applicants? It seems as if so many companies are struggling to find long-term, qualified, and reliable candidates. Everyone wants to...
An Honest Conversation with Four Social Media Strategists

An Honest Conversation with Four Social Media Strategists

Back in February, we hosted a live webinar panel with four certified Social Media Strategists. The conversation was led by Amy Jauman, SMS, and featured Katy Spencer Johnson, SMS, Amanda Andresen, SMS, and Ashley Hunter, SMS.  The discussion gave us insights into how...
Meet & Greet: Arielle Eaton

Meet & Greet: Arielle Eaton

Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...