September 30, 2021

Where Selfies and Sales Intersect

Photo by Sound On from Pexels If someone told you 20 years ago that you could make bucket loads of money and influence sales trends…

August 17, 2021

How Live Streaming Contributes to Your Sales

Image credit: Pexels Live videos have become a massive trend in online retail. There are a few reasons behind this curious development. First, social media…

April 20, 2021

Salient Role of B2B SEO in Generating High-Quality Leads

What is SEO? Search engine optimization is the process of securing better traffic and visibility for a site in an organic manner. The goal is…

March 16, 2021

Personal Branding Tips from Nancy Drew

I began a new research project this year – the history and mysteries of Nancy Drew. She’s influenced the world over the last ninety years…

March 4, 2021

Product Reviews Vs. Social Media Commentary: Which Matters More?

Image: Pexels Reviews can be a major factor in the decision process for many shoppers. Especially when they’re shopping online and they can’t physically touch…

February 9, 2021

5 Legal Issues in Social Media Marketers Should Be Aware of

There are certain legal issues that anyone who is marketing on social media should be aware of. You should be aware of the risk of…

February 2, 2021

Another Social Platform? Here’s What You Need to Know About Clubhouse

If you’re at all familiar with social media platforms, you know that 2020 saw headline after headline about their impact on our day-to-day lives. Anyone…

January 19, 2021

Create a Compelling Job Description to Attract the Best Marketing Pros

Photo credit: Unsplash Nothing counts until someone makes a purchase. This is the mantra of marketing specialists all over the planet. While they may have…

January 5, 2021

Embracing Brand Transparency and Responsibility in Social Media

In today’s online world, connecting with consumers is no easy task. But, with great effort comes great reward. Brands that prioritize transparency and exemplify responsibility…