A colleague of mine recently posed a question to the group – “what is the brand or company for which you would least like to work as a social media community manager?” Our answers ranged, but a few themes emerged including political institutions, cable companies and...
We’ve all heard the adage, the customer is always right. No matter what industry you’re involved with, if you have customers, you need to have a way to make them happy at all times. This is due in part to the amount of power a customer has these days....
A strong social media presence for companies today is more important than ever. It keeps them in the loop of what customers are saying about their product. It also gives them a competitive edge that can be used to connect with customers and establish trusting...
High quality customer service is what separates superior companies from the pack. Good service not only ensures that your customers come back, but it also helps bring in new customers. Your customers will be more loyal, and recommend your products and services to...
