The Elusive “Best Day & Time” May Be Lurking in Plain Sight

The Elusive “Best Day & Time” May Be Lurking in Plain Sight

Looking for the best day & time has been an age old hunt for marketers, dating back to the days of email marketing and cold calling. While efforts have been made to provide this information, whether it’s through articles touting the “best day & time” to post...
Meet and Greet: Sarah Willey

Meet and Greet: Sarah Willey

The NISM SMS professionals serve as ambassadors for our certification program. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we do here....
Micro-Influencers & Social Media Marketing

Micro-Influencers & Social Media Marketing

Through our partnership with St. Mary’s University of Minnesota, we meet extremely talented MBA students and social media marketing professionals. One of their assignments in our course is to blog on an area of social media that they found most interesting or learned...
Meet and Greet: Melissa Fransen

Meet and Greet: Melissa Fransen

The NISM SMS professionals serve as ambassadors for our certification program. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we do here....
How to Tag Others in Social Media Posts

How to Tag Others in Social Media Posts

The actual steps to tagging a person or business account on social media can vary slightly by platform. Here are a few techniques to get you started. When in doubt, check out the platform specific recommendations for tagging as things can change over time. Not sure if...