There are several different definitions of the word “community.” One definition of the word is “a group of people with a common characteristic or interest living together within a larger society.” If you think about it, the social media realm sounds an awful lot like...
Through our partnership with St. Mary’s University of Minnesota, we meet extremely talented MBA students and social media marketing professionals. One of their assignments in our course, (no comma) is to blog on an area of social media that they found most...
In today’s hyper-competitive marketplace, a business owner needs to understand and adapt to change. Consumers demand excellent customer service; businesses are finding new ways to satisfy customers by providing customer care on social media platforms. Are you being...
Social Media has changed the way that we look at many things in today’s society, including how we look at sports. Many people are now looking at social media to help them find sports results, chat with other sports fans and even follow or like their favorite...
As a social media manager at a big brand, in a regulated industry none the less, one of the things that has consistently kept me awake at night is how we provide our community with the customer service they need on social media. What if a member tweets us at 11pm on a...
