Image credit: Pexels Live videos have become a massive trend in online retail. There are a few reasons behind this curious development. First, social media facilitates broadcasting in technical terms: it’s never been so simple to go live! Second, brands want to engage...
A cherished dream of every content creator is getting the article viewed by as many people as possible. One of the ways to reach a larger audience is by sharing the content. Before creating and publishing any article, it is crucial to thoroughly analyze the subject,...
One of the first things that consumers notice about a brand or a business is its logo. This is why businesses and corporations are highly particular about displaying their visual brand identities strategically. As a business owner, you have to consider your logo as a...
I began a new research project this year – the history and mysteries of Nancy Drew. She’s influenced the world over the last ninety years and the world has changed her, and it’s been fascinating to consider the changes over nearly a century of mystery novels. In my...
Recently, Facebook has taken more steps toward prioritizing meaningful interactions between friends and family and less on brand content, allowing Instagram to step in as “the new home for brands.” This means it is more important than ever for Instagram marketers to...
