Twitter Wants You to Read Before You Retweet

Twitter Wants You to Read Before You Retweet

Twitter is taking a stab at ensuring its users engage in meaningful conversations. “To help promote informed discussion,” Twitter is testing a new feature that will ask users if they really want to retweet a link they haven’t actually taken the time to read...
How to Leverage Social Media Marketing During the COVID-19 Pandemic [Infographic]

How to Leverage Social Media Marketing During the COVID-19 Pandemic [Infographic]

Social networks have changed many aspects of our daily routine, especially business and, therefore, marketing via social services is a significant trend among all brands. Now, with the outbreak of coronavirus and an appalling economic downturn, it seems that a new era...
How COVID-19 Has Changed the Sports-Social World So Far

How COVID-19 Has Changed the Sports-Social World So Far

It’s obvious that COVID-19 has thrust our world into different everyday practices. Students take part in distance learning. Many, many employees have worked from home. Daily routines are different. Some people find themselves with extra time on their hands via layoffs...
Made you Click: The Clickbait Debate

Made you Click: The Clickbait Debate

In December 2006, Jay Geiger wrote a blog post that included a never-before-seen word: clickbait. The logic was simple — click referred to the click of a computer mouse while bait referred to something that lures in online users like a worm might lure in a giant...
The Best Lead Hooks to Infuse Into Your Content Marketing

The Best Lead Hooks to Infuse Into Your Content Marketing

In today’s digital marketing landscape, how do you stand out among the noise and ensure that your brand receives the desired number of clicks or conversion rates for your business? Recently, Jake Atwood CEO and founder of BuzzBuilder, an email engagement platform, sat...