November 17, 2022
2023 Social Media & Technology Conferences
It’s no secret technology is evolving and with that has come growth in social media platforms. It seems each year new networks and channels are…
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Stay up to date with the latest social media marketing insights, trends, and best practices.
July 14, 2022
Getting Inspired by Social Listening
“Even when you love social listening, you find those moments where you are tired or and want to take pause, or you feel like it…
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May 19, 2022
Make Actionable Audits Work For You
Data-driven marketing, strategy, and social media; more than just buzzwords in thought leader Twitter threads. Strategy driven by accurate and actionable data analysis can help…
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February 9, 2021
5 Legal Issues in Social Media Marketers Should Be Aware of
There are certain legal issues that anyone who is marketing on social media should be aware of. You should be aware of the risk of…
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December 8, 2020
All of Those Stories
On the morning of November 17, I opened Twitter to find the video announcement that Fleets were live. Twitter introduced it as, “That thing you…
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September 15, 2020
2020: The Year of ‘Cancel Culture’
I think most people can agree that 2020 has been rough. So is it really surprising that the topic of today’s blog post took shape…
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May 28, 2020
The Power of a Social Media Break: Lessons Learned When I Locked My Phone in a Box
Image Source: Katy Spencer Johnson The great outdoors. A stressed-out social media strategist. One box with a lock. Thus began my 96 hour social media…
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May 7, 2020
How Are Your Phone Skills?
Does it sound too low-tech for a social media professional to talk about phone conversations in a virtual work environment? Not when you’re working to…
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March 26, 2020
Top 4 Tips On How Your Business Can Use UGC On Its Website
User-generated content (UGC) is a powerful thing. It goes beyond branded content by offering genuine, customer-led sentiment, praise, and even the occasional negative review. Consequently,…
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September 10, 2019
Changing of the Seasons
As I drove to Duluth over the holiday weekend, I found myself wondering where the summer went. I started lamenting over the fact that I…
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