Ever wonder if the content you are posting is being read? And, do you find yourself curious if the content you are putting out there is not only being read, but also having an impact on your organization? In today’s digital world, each of us probably receives...
Since its launch back in 2016, Instagram Stories has been nothing but a success in helping brands to connect to millions of users all over the globe. Stories provide an effortless way to encourage user engagement through a fun and innovative way. To put it simply, an...
Social media is a communications channel that we use on a daily basis for personal and professional connections. Knowing how to utilize this channel has become a skill that, when done well, contributes to the growth of businesses all around the world. The...
If you’re an internal or external social media professional (i.e., full- or part-time employee vs. consultant, speaker, etc.), you’re an educator as much as you are a marketer – or at least you should be. One of the core learning objectives in each of the six NISM...
People are always asking for video tips, so today, I have a quick list for you to reference as you get started. Lighting – Don’t Be a Shadow Human When you sit in front of a bright light, use a window as an example, the light coming from behind you will make you look...
How do you manage your social tasks? Do you write and schedule content into each social platform individually? Or do you use a social media management tool to schedule your content across multiple platforms? If you have not yet used a social media management tool, I...
