NISM Blog
Instagram Reels: Trendy and Targeted!
Last month, we broke down why Instagram Reels are so successful for reach and how to get started making them. If you haven’t read that blog post, we suggest you start there! Now, we’re diving into the fun side of IG Reels. From finding inspiration, to hopping on...
Social Media Storytelling for Business
Anyone in the social media industry will tell you that social media marketing can be quite simple: people want to see people on social media. And this is true, but it also needs to be done effectively. Oftentimes many accounts’ marketing campaigns can fail because...
Not Following the Crowd on Social Media
Every time we wake up and turn on the news there is a new must-have social media app. TikTok, Snapchat, LinkedIn, Instagram. Which one should you be on for your business or personal brand? Before you create a username for every social media platform out there, read...
Skol Marketing Meet and Greet
We’ve started introducing you to some of our individual Social Media Strategist professionals here at NISM, but we also would like to introduce you to an agency who chose to certify its social media team members. The social media team at Skol Marketing became the...
3 Meaningful Ways to Build Community Online
There are several different definitions of the word “community.” One definition of the word is “a group of people with a common characteristic or interest living together within a larger society.” If you think about it, the social media realm sounds an awful lot like...
Skol Marketing is the First Agency in Minnesota to be Certified by the National Institute for Social Media
When asked how Social Media Strategist certification through the National Institute for Social Media has helped his social media team, Ben Theis stated, “I think it really has done what I wanted it to do, and helps us stand out from the competition and give us that...
Changes to Continuing Education Credits
As we certified and then re-certified more and more social media professionals, we realized we needed to make a few updates to our social media strategist recertification process. As an organization committed to the training and certification of social media...
Forrest Flinn Meet and Greet
MEET AND GREET: Forrest Flinn INTRODUCTION Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, they also share our passion for social media. Best of all, their stories help shape...
Fourge Meet and Greet
Recently the social media team members at Fourge Social became the first agency in Iowa to achieve SMS certification through the National Institute for Social Media. While there are many reasons for an agency to obtain certification and training for their team...