NISM Blog
5 Tips to Identify Fake News
As social media and the internet consumes our lives more, we tend to use them as a way to know the news. Unfortunately, you can’t be confident that news online is truthful. In this day and age, fake news has become more prevalent. Fake news is defined by...
What Is BeReal and Why Is It Popular?
The "Time to BeReal'' alert has become a popular notification that teenagers receive regularly on their phones. When the notice appears, there is a two-minute countdown for individuals to take a selfie and photograph their surroundings using their phone to share what...
Applying for Digital Citizenship
Over twenty years ago, when the first recognized social media site was introduced, there was not yet a need for a defined set of behaviors, strategic planning, or action plans. Fast forward two decades to a time where new social media platforms and apps are launching...
For the Love of Social Media
We LOVE to share. Maybe not our favorite box of chocolates, but we definitely have a thing for telling and showing the online world about our daily lives. Yes, there are instances of oversharing and unnecessary comments; that is a topic for another day. Our need to...
Reconsidering the Review Route – The Where, When, and How of Online Reviews
Photo by rawpixel on Unsplash Asking for online reviews oftentimes stresses people, for a number of reasons. They don’t want to seem incompetent, they don’t want to get negative reactions or, the worst of all, somebody might answer “no”. When seeking reviews, asking...
5 Tips from Top Business Leaders on Developing an Online Presence
Having an active social media presence isn’t just for celebrities and prospective influencers these days. CEOs and business leaders are influencers too. Their social media presence helps drive public opinion, strengthens their company’s brand and develops them as...
A Solid Strategy is What Takes Teams to the Super Bowl
On Super Bowl Sunday the objective is clear. To score more points than the opponent and walk away with the trophy. Just like a business owner wants more customers, a medical office wants to be able to serve more patients, education institutions want more students and...
NISM in Paradise
The opportunity to become a certified social media strategist through the National Institute for Social Media (NISM) is exciting on its own, but then being able to train for the certification in sunny Florida, especially during the winter months that are bitter cold...
Crisis Communication Best Practices
Time-sensitive. Not planned. Stressful. These are a few words that come to mind when I hear the term “crisis communications.” No matter what type of organization you work for or even if you own your own business, chances are you’ve experienced a time-sensitive,...