NISM Blog
Social Media Job Descriptions, Salaries, and Consulting Trends
Photo by Karolina Grabowska When it comes to salaries in the social media (SM) realm, what is fair pay, and what is trending? I am Becca Adams, NISM Advisory Board Member and Social Media Director in the field of higher education. In the past, professionals who...
Meet and Greet: Joe Cannata
Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...
Understanding Employee Advocacy on Social Media
Photo by fauxels Employee advocacy on social media refers to employees promoting and representing their organization on their personal social media accounts. In organizations where employee advocacy is supported, employees willingly share and endorse company stories,...
How to Lose a Troll in 10 Ways
Did you know 25% of online posters have made at least one toxic comment? That means 1 out of every 4 people have been internet trolls at some point. Although social media can be a means of connecting people, there is a much darker side to these online platforms:...
Mise en Place: Exploring a New Setup for Learning
In 2020 when a significant percentage of the world transitioned to working remotely, attending classes online, and having our groceries delivered to our front door, many fundraising organizations faced a new challenge. With most donations coming from people who give...
9 Tips for a Dazzling LinkedIn Profile
Your LinkedIn profile represents your personal brand. It is your personal story, a resume, and your personality, all combined into a compact social media format. In order to have your profile distinguish itself above the others, there are tweaks you can make. Keep in...
Adding Business Events to LinkedIn
LinkedIn’s response to the success of Facebook Events is off to a strong start. Adding events to LinkedIn allows the marketing strategies for businesses to connect and engage with customers in a new way. In November of 2019, LinkedIn rolled out the ability for...
Meet and Greet: Bryson Purcell
Get to know Social Media Strategist, Bryson Purcell! Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their...
Meet and Greet: Kyle Majerus
Get to know Social Media Strategist, Kyle Majerus! Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories...