NISM Blog
Time To Turn From X In A Crisis? Maybe.
X has been a historical landing place for breaking news or quick updates for brands and news media. But as public trust in X as a platform continues to erode and millions of users are projected to leave the platform, what does this shift mean for your brand’s crisis...
Is Your Content Appealing? Don’t Forget Strategic, Tailored, and Targeted Content
Photo by airfocus In the giant realm of social media, every brand and content creator is vying for attention. When someone new visits your profile, you have a small amount of time to impress and show them value before they either follow or click off. Making an impact...
Building or Paying for Web Traffic – Which Should You Choose?
Image Source Building a website and creating social media profiles have both become prerequisites for establishing a successful online brand. However, considering the amount of competition today in most industry markets, taking these basic steps is rarely enough to...
Understanding Employee Advocacy on Social Media
Photo by fauxels Employee advocacy on social media refers to employees promoting and representing their organization on their personal social media accounts. In organizations where employee advocacy is supported, employees willingly share and endorse company stories,...
How European GDPR Can Help in Boosting Digital Trust
Can I truly trust a company or organization when I share all my data with them? Will they use it responsibly, or might they share it with numerous partners and clients, bombarding me with unsolicited emails, offers, and proposals? These are questions that users find...
Making Friends With Video: Ten Tips for Reel Success
Photo by Skye Studios on Unsplash Does the thought of appearing on video make you cringe? Do you typically use a still picture whenever you can get away with it if attending a meeting on Zoom? If so, you’re not alone. Although computer and phone cameras are better...
The Keywork: Building Brands with Creative Research Techniques Using ChatGPT
Photo by Matheus Bertelli With the AI landscape shifting daily, it’s hard to ignore the incredible advancements technology can make on your work. Everyone is noticing, especially the companies and organizations that we work for and with. Right now, 55% of...
Social Media Etiquette: How to Navigate Sensitive Topics and Conversations Online
Photo by Alex Green It's not uncommon to find varying opinions online, because social media has become an integral part of our lives. It's where we connect with friends and family, share experiences, and engage in conversations that matter to us. However, things may...
Take Your Brand’s Online Presence to the Next Level
Photo by Marcus Aurelius It's time to unlock the secrets of success and amplify your online presence. In today's fast-paced digital landscape, a strong online brand is essential for success – it's no longer a luxury, but a necessity. Did you know that a powerful...