Making Friends With Video: Ten Tips for Reel Success

Making Friends With Video: Ten Tips for Reel Success

Photo by Skye Studios on Unsplash Does the thought of appearing on video make you cringe? Do you typically use a still picture whenever you can get away with it if attending a meeting on Zoom? If so, you’re not alone. Although computer and phone cameras are better...
10 Creative Ways To Use Video Marketing In Your Business

10 Creative Ways To Use Video Marketing In Your Business

In today’s digital landscape, video marketing has become a critical tool for organizations. It’s an efficient approach to engage your audience, advertise your products or services, and build your brand. This post will look at ten innovative ways to employ...
Going live in 3, 2, 1 – Dos and Don’ts of YouTube Live

Going live in 3, 2, 1 – Dos and Don’ts of YouTube Live

Solving challenges and finding good solutions is part of my everyday work as a coach and consultant. How many challenges the new situation in a pandemic would bring I did not anticipate. With a positive shift in perspective however, these challenges became...
Snapchat is for Business, Not Just Food and Selfies

Snapchat is for Business, Not Just Food and Selfies

Through our partnership with St. Mary’s University of Minnesota, we meet extremely talented MBA students and social media marketing professionals. One of their assignments in our course is to blog on an area of social media that they found most interesting or learned...
YouTube vs Facebook and The Future of Online Video

YouTube vs Facebook and The Future of Online Video

Video is the future of content marketing! Those have been the words of many mainstream media companies[1] and new age entrepreneurs[2] for the past couple of years. In a world where visual representation keeps growing these words have increasingly become reality. With...