Is It Time to Ditch Manual Posting for Good?

Is It Time to Ditch Manual Posting for Good?

Featured image by LaylaBird. Manual posting nearly drove me crazy.  When I first started my job as a social media manager, I was overwhelmed with content—videos, graphics, and photos—all needing to be posted at specific times. I felt completely over my head.  They had...
Bluesky – A Channel Worth Exploring

Bluesky – A Channel Worth Exploring

Featured image by fauxels Social media professionals face the challenge of staying up-to-date with new and emerging channels as part of their ongoing education. Many new channels emerge that either fail to secure adequate funding or fail to gain significant traction...
AI Won’t Take Your Job—But Someone Using It Might!

AI Won’t Take Your Job—But Someone Using It Might!

Photo by Pavel Danilyuk “The toothpaste will never go back into the tube,” said Jon Leland, Media Innovator & Creativity Catalyst, during NISM’s Empowering AI Trends for Social Media Marketing webinar. Regarding his toothpaste statement, he also mentioned that “AI...
How to Choose a Social Media Management Tool

How to Choose a Social Media Management Tool

How do you manage your social tasks? Do you write and schedule content into each social platform individually? Or do you use a social media management tool to schedule your content across multiple platforms? If you have not yet used a social media management tool, I...