August 6, 2019
How to Reach More Readers Using Social Media and Publicity
Book marketing and publicity for nonfiction authors can be overwhelming with the vast array of social media platforms. Many authors wonder how to use social…
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Stay up to date with the latest social media marketing insights, trends, and best practices.
July 30, 2019
Meet and Greet: Erika Voeller
The NISM SMS professionals serve as ambassadors for our certification program. Not only are they knowledgeable about our curriculum, but they also share our passion…
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July 23, 2019
Influencers are Losing their Influence
Open Instagram and begin to scroll through your feed. How many organic posts made by friends or family do you see before you come across…
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July 2, 2019
More Than Just Fireworks
It’s no question that when it comes to Independence Day, Americans tend to go all out. According to this infographic, it is expected hungry barbecuers…
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June 18, 2019
Improve your LinkedIn’s Curb Appeal
As a college student nearing graduation, the prominence of LinkedIn’s connection opportunities have not been lost on me. Like everyone else, I know that a…
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June 6, 2019
Math 2.0 Day: Celebrating Math and Innovation on July 8th
July 8th is Math 2.0 Day – and it’s our opportunity to recognize that the world today runs on math and numbers! Social media professionals…
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May 3, 2019
Social Media and Self-Care
Self-care is a word you’re probably familiar with and chances are your version of self-care is different than mine. Maybe you’ve got a stressful job…
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April 25, 2019
Part I: Social Media Strategy Certification for Your Second Career
This is a two-part blog post. After reading about the value of certifications in our changing job market here, head over to Credly’s blog to…
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April 1, 2019
Highlights from the 2019 Social Media Job Study
Every few years, NISM reviews the content of our certified social media strategist (SMS) exam. Part of the process is a job study – an…
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March 28, 2019
The Resource for Social Media Professionals that Will Take a Lot of the Guess Work Out of the Job
When social media as we know it today first came on the scene in 1997, it was viewed as a way for people to stay…
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