3 Ways Social Media Can Help You Ace Your Interview

3 Ways Social Media Can Help You Ace Your Interview

Congratulations! You’ve landed an interview with a great company. Now the real work begins as you spend time researching the company and practicing behavioral interview questions. I’m sure you’ve heard that companies may look at your social media accounts to learn...
4 Ways Small Businesses Can Use Social Media to Their Advantage

4 Ways Small Businesses Can Use Social Media to Their Advantage

From that little German bakery in Minneapolis that reminds me of my time studying abroad to that small specialty store that always has the coolest gifts for my friends, I just love supporting small businesses. There’s something to be said for the challenging work it...
Building Human Connection through Social Media

Building Human Connection through Social Media

A few weeks ago, I was trying to line up a time to visit one of my best friends from college. She ended up calling me on the phone to discuss specifics and while we were talking, I thought about the last time we talked on the phone. I can’t even remember when we did....
Getting Started on Twitter

Getting Started on Twitter

For the last 6 years, I have worked with job seekers and small business owners on how to better build their online presence.  I am continually surprised by how many people are nervous about Twitter, or who, like me in the beginning, didn’t understand the professional...
Skol Marketing Meet and Greet

Skol Marketing Meet and Greet

We’ve started introducing you to some of our individual Social Media Strategist professionals here at NISM, but we also would like to introduce you to an agency who chose to certify its social media team members. The social media team at Skol Marketing became the...