Social networks have changed many aspects of our daily routine, especially business and, therefore, marketing via social services is a significant trend among all brands. Now, with the outbreak of coronavirus and an appalling economic downturn, it seems that a new era...
The Internet is huge, that much is a given. And the opportunities to reap it for marketing purposes are painfully obvious. Given that it’s teeming with millions of people that just a few years ago had an annual spending capacity of $61,224 on average, it’s practically...
Get to know Social Media Strategist, Katy Spencer Johnson! Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their...
Did you know 25% of online posters have made at least one toxic comment? That means 1 out of every 4 people have been internet trolls at some point. Although social media can be a means of connecting people, there is a much darker side to these online platforms:...
As a social media marketing strategist, writing your goals is the foundation for ensuring that your strategic plan remains on track and is flexible enough to adapt to necessary adjustments along the way. There are several methods of how a goal can be designed and...
![How to Leverage Social Media Marketing During the COVID-19 Pandemic [Infographic]](https://nismonline.org/wp-content/uploads/2020/06/unnamed-copy.jpg)
