As a Marketing Director, I used the “Like” counts on our company social media posts to measure the power of the content shared on Facebook and Twitter. But does that really measure what we think it does? How do you measure a Like? Does a Like lead to a relationship...
Nowadays the online background is developing massively, creating over 1,000 different web pages per hour and generating revenues of billions of dollars. Those who already achieved business success through regular promotion channels (including direct marketing, ads and...