Photo by Tatiana Syrikova In his role as the social media strategist for Tufts University, Mark Daly oversees the school’s flagship and alumni social media channel strategy—with more than 330,000 followers across the combination of channels he manages. In 2022,...
In today’s digital age, social media has become a powerful tool for businesses to connect with their audience and grow their brand. Hopefully, that goes without saying. However, managing a successful social media presence can be challenging, mainly when you need...
Our SMS professionals serve as ambassadors for our certification program here at NISM. Not only are they knowledgeable about our curriculum, but they also share our passion for social media. Best of all, their stories help shape our organization and the work that we...
Let me set the mood. It’s a beautiful spring day on a college campus. But you are stuck at your desk. It’s your first week as a Social Media Specialist. Today, you will have your first meeting with your manager. You have a social media strategy drafted and...
We’ve started introducing you to some of our individual Social Media Strategist professionals here at NISM, but we also would like to introduce you to an agency who chose to certify its social media team members. The social media team at Skol Marketing became the...
